Privacy Policy

Last Updated: September 11, 2026

At Formcloth, we respect your privacy and are committed to handling personal information in a clear, responsible, and transparent manner.

This Privacy Policy explains how Formcloth collects, uses, shares, stores, and protects personal information when you visit formcloth.com, place an order, contact customer support, or otherwise interact with our website and services.

Summary

Store: Formcloth
Website: formcloth.com
Business Address: 497 Winchester Ave, New Haven, CT 06511-1919, United States
Contact Email: support@formcloth.com
Support Hours: Monday–Saturday, 8:00 AM–7:00 PM Eastern Time (ET)
We collect information needed to operate the website, process orders, deliver products, provide customer support, prevent fraud, and improve our services.
We may use cookies and similar technologies for essential functionality, analytics, security, preferences, and permitted marketing purposes.
We do not sell personal information in exchange for money.
We may share information with service providers only when reasonably necessary to operate our business or provide requested services.
Customers may have privacy rights depending on where they live.
Customers may contact us to request access, correction, deletion, or other privacy assistance where applicable.

This policy is designed to give you transparency into our privacy practices.

1. Who We Are

This Privacy Policy applies to personal information handled by:

Formcloth

497 Winchester Ave

New Haven, CT 06511-1919

United States

Website: formcloth.com

Email: support@formcloth.com

Support Hours: Monday–Saturday, 8:00 AM–7:00 PM Eastern Time (ET)

For purposes of this Privacy Policy, references to “Formcloth,” “we,” “us,” or “our” refer to the operator of formcloth.com.

2. Scope of This Privacy Policy

This Privacy Policy applies when you:

Visit or browse formcloth.com
Create or use an account, if account functionality is available
Add products to your cart
Place an order
Make a payment
Request a return or refund
Contact customer support
Subscribe to communications where available
Interact with website forms, cookies, analytics tools, or related services

This Privacy Policy does not govern independent third-party websites or services that we do not control.

3. Personal Information We Collect

The information we collect depends on how you use the website and services.

We may collect the following categories of information.

3.1 Contact Information

We may collect:

Full name
Email address
Telephone number
Billing address
Shipping address
City
State
ZIP code
Country

This information may be used to process orders, communicate with you, arrange delivery, verify transactions, and provide customer support.

3.2 Order and Transaction Information

When you place an order, we may collect or process information such as:

Order number
Products purchased
Product size or selected variant
Quantity
Purchase price
Shipping charge
Tax information
Order status
Shipping status
Return status
Refund status
Transaction date
Payment status

We use this information to complete and manage your transaction.

3.3 Payment Information

Payments may be processed through third-party payment service providers.

Depending on the payment method used, payment providers may process information including:

Cardholder name
Billing information
Payment card details
Wallet information
Transaction identifiers
Payment authorization information

Formcloth may receive limited transaction information needed to confirm whether payment was successfully authorized or completed.

We do not require customers to send full payment card numbers by email.

3.4 Shipping and Delivery Information

We may collect information necessary to deliver your order, including:

Recipient name
Shipping address
Delivery instructions
Tracking information
Shipping carrier
Delivery status
Return shipment information

This information may be shared with delivery providers such as USPS, UPS, or FedEx where necessary to fulfill an order.

3.5 Customer Support Information

When you contact us, we may collect:

Your name
Email address
Order number
Message content
Photos or attachments you provide
Return or refund information
Complaint details
Customer support history

We use this information to respond to requests and resolve issues.

3.6 Device and Technical Information

When you visit our website, certain technical information may be collected automatically, including:

IP address
Browser type
Device type
Operating system
Approximate location derived from IP address
Referring website
Pages viewed
Date and time of visits
Website interactions
Session information
Cookie identifiers

This information may be used for website functionality, security, fraud prevention, analytics, and performance monitoring.

3.7 Account Information

If customer account functionality is available, we may collect:

Name
Email address
Account login information
Saved addresses
Order history
Account preferences

Customers are responsible for keeping their login credentials confidential.

4. How We Collect Information

We may collect information:

Directly From You

For example, when you:

Place an order
Create an account
Complete a form
Contact customer support
Request a return
Request a refund
Subscribe to communications
Provide delivery information

Automatically

Certain information may be collected automatically through:

Cookies
Pixels
Server logs
Browser storage
Analytics technologies
Security tools
Similar tracking technologies

From Service Providers

We may receive information from service providers involved in:

Payments
Shipping
Website hosting
Analytics
Fraud prevention
Customer support
Order management

5. How We Use Personal Information

We use personal information only for reasonable business, contractual, security, legal, and customer service purposes.

5.1 Processing Orders

We may use personal information to:

Accept and review orders
Verify transactions
Process payments
Prepare products for shipment
Arrange delivery
Provide tracking information
Manage returns
Process refunds
Handle exchanges

5.2 Customer Service

We may use personal information to:

Respond to questions
Provide order updates
Resolve delivery issues
Handle return requests
Investigate damaged or incorrect products
Process refund requests
Respond to complaints

5.3 Website Operation

We may use information to:

Operate formcloth.com
Maintain shopping cart functionality
Remember preferences
Improve website navigation
Detect technical problems
Maintain security
Improve performance

5.4 Fraud Prevention and Security

We may use information to:

Detect suspicious transactions
Prevent unauthorized payments
Investigate fraudulent activity
Protect customer accounts
Protect website infrastructure
Enforce our policies
Prevent abuse or misuse of our services

5.5 Legal and Compliance Purposes

We may process information when necessary to:

Comply with applicable legal obligations
Respond to lawful requests
Maintain accounting records
Resolve disputes
Enforce agreements
Protect our legal rights
Meet tax or financial recordkeeping requirements

5.6 Analytics and Service Improvement

We may use website and transaction information to understand:

Website performance
Customer navigation patterns
Product interest
Checkout performance
Technical problems
Customer service trends

We use this information to improve our services and customer experience.

5.7 Marketing Communications

Where permitted and where you have provided any consent required by applicable law, we may send promotional communications relating to products, offers, or store updates.

You may unsubscribe from promotional emails using the unsubscribe option provided in the communication or by contacting support@formcloth.com.

Transactional communications relating to an order, shipping, return, refund, account security, or customer support are not considered promotional communications.

6. Legal Bases for Processing

Where applicable privacy laws require a legal basis for processing personal information, we may rely on one or more of the following:

Contractual Necessity

We may process information when necessary to:

Process your order
Accept payment
Deliver products
Process returns
Issue refunds
Provide requested customer support

Legitimate Interests

We may process information for legitimate business purposes such as:

Fraud prevention
Website security
Customer service
Business analytics
Service improvement
Protecting our rights

We consider the impact on customer privacy when relying on legitimate interests.

Consent

Where required, we may rely on your consent for activities such as:

Certain cookies
Certain analytics technologies
Promotional communications
Certain advertising technologies

You may withdraw consent where applicable.

Legal Obligation

We may process information when required to comply with applicable law, accounting requirements, regulatory obligations, or valid legal requests.

7. Cookies and Similar Technologies

Formcloth may use cookies and similar technologies on formcloth.com.

Cookies are small data files placed on or accessed from a device to support website functionality and other permitted purposes.

Types of Cookies We May Use

Essential Cookies

These cookies may be necessary for:

Website navigation
Shopping cart functionality
Checkout
Account access
Security
Fraud prevention
Session management

Disabling essential cookies may cause parts of the website to stop functioning correctly.

Preference Cookies

These cookies may help remember:

Language preferences
Display preferences
Shopping preferences
Other website settings

Analytics Cookies

These technologies may help us understand:

Number of visitors
Pages viewed
Website performance
Navigation behavior
Technical errors

Advertising or Marketing Technologies

Where used and where permitted, these technologies may help:

Measure advertising performance
Limit repeated advertising
Understand campaign effectiveness
Present relevant marketing

Where required by applicable law, non-essential cookies or similar technologies will be used based on the appropriate consent or available privacy choices.

8. Cookie Choices

Depending on your browser, device, and applicable law, you may be able to:

Accept cookies
Reject certain non-essential cookies
Delete stored cookies
Block future cookies
Adjust browser cookie settings

Blocking some cookies may affect website functionality.

Additional information may be provided in our Cookie Policy.

9. How We Share Personal Information

We do not disclose personal information indiscriminately.

We may share information with service providers when reasonably necessary to provide the requested service or operate our business.

9.1 Payment Providers

Payment information may be shared with payment processors or financial service providers to:

Authorize payments
Complete transactions
Process refunds
Prevent fraud

9.2 Shipping Providers

We may share shipping information with delivery providers such as:

USPS
UPS
FedEx

Information shared may include:

Recipient name
Shipping address
Telephone number where necessary
Delivery instructions
Order delivery information

9.3 Website and Technology Providers

We may use third-party providers for:

Website hosting
E-commerce functionality
Analytics
Security
Fraud prevention
Email delivery
Customer support
Data storage

These providers may process information only as reasonably necessary to perform their services, subject to applicable agreements and legal obligations.

9.4 Professional Advisors

Where reasonably necessary, information may be disclosed to:

Accountants
Lawyers
Auditors
Insurers
Other professional advisors

9.5 Legal Requirements

We may disclose information if reasonably necessary to:

Comply with applicable law
Respond to a valid legal process
Protect customers
Protect Formcloth
Investigate fraud
Enforce our legal rights
Protect website security

10. Sale or Sharing of Personal Information

Formcloth does not sell personal information in exchange for money.

Depending on applicable privacy law, certain advertising or analytics technologies may be legally characterized as a “sale,” “sharing,” or use for targeted advertising even when no money is exchanged.

Where such laws apply, customers may have rights to opt out of certain activities.

You may contact support@formcloth.com for assistance with applicable privacy choices.

11. International Data Processing

Although Formcloth currently ships only within the United States, some technology or service providers may process information from locations outside the state or country where a customer resides.

Where required by applicable law, reasonable safeguards may be used for international transfers of personal information.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or as required by applicable law.

Retention periods may depend on:

Order fulfillment
Customer service requirements
Return and refund processing
Fraud prevention
Accounting requirements
Tax obligations
Dispute resolution
Legal obligations
Security requirements

For example, transaction records may need to be retained for accounting, tax, fraud prevention, or legal compliance purposes even after an order has been completed.

13. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against:

Unauthorized access
Unauthorized disclosure
Misuse
Loss
Alteration
Destruction

No website, network, electronic storage system, or internet transmission can be guaranteed to be completely secure.

Customers should also protect their account credentials and avoid sending sensitive payment information through unsecured communication channels.

14. Payment Security

Payment information may be processed through authorized third-party payment providers.

Customers should enter payment information only through the designated checkout system on formcloth.com.

We will not ask customers to send complete payment card information through ordinary email.

15. Children's Privacy

Formcloth is intended for general consumer shopping and is not designed to knowingly collect personal information from children below the age at which parental consent is required under applicable law.

If we learn that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete or appropriately handle the information.

A parent or legal guardian who believes a child has provided personal information improperly may contact support@formcloth.com.

16. Your Privacy Rights

Depending on where you reside and applicable privacy laws, you may have rights concerning your personal information.

These rights may include the right to:

Request access to personal information
Request correction of inaccurate information
Request deletion of certain information
Request a copy of certain information
Request restriction of certain processing
Object to certain processing
Withdraw consent where consent is the legal basis
Opt out of certain marketing communications
Opt out of certain targeted advertising or data sharing where applicable
Request information about certain disclosures
Exercise applicable rights without unlawful discrimination

These rights are subject to applicable legal limitations and exceptions.

17. How to Submit a Privacy Request

To submit a privacy request, contact:

support@formcloth.com

Please include enough information for us to:

Understand your request
Identify the relevant account or transaction
Verify your identity where reasonably required

We may request additional information if necessary to protect your information against unauthorized disclosure.

18. Identity Verification

Before fulfilling certain privacy requests, we may need to verify your identity.

Verification may involve confirming information already associated with:

Your order
Your account
Your email address
Your previous interactions with Formcloth

We will not request unnecessary information solely for verification.

19. Authorized Agents

Where permitted by applicable law, you may authorize another person to submit certain privacy requests on your behalf.

We may require reasonable evidence that the person has authority to act for you and may also verify your identity directly.

20. Right to Appeal or Complain

Depending on applicable law, you may have the right to appeal certain decisions concerning a privacy request or submit a complaint to an appropriate privacy or regulatory authority.

You may first contact support@formcloth.com so we can review and address your concern.

21. Marketing Preferences

You may opt out of promotional emails by:

Using the unsubscribe link in a marketing email, where available
Contacting support@formcloth.com

You may continue to receive non-promotional communications that are reasonably necessary to complete or service a transaction, including:

Order confirmations
Shipping updates
Return instructions
Refund confirmations
Customer service responses
Security notices

22. Do Not Track Signals

Some browsers offer “Do Not Track” or similar privacy signals.

Because there is no single universally implemented technical standard for all such signals, our response may depend on the technology used, our service providers, and applicable legal requirements.

Where legally required, recognized opt-out preference signals may be honored in accordance with applicable law.

23. Third-Party Websites and Services

Our website may contain links or integrations involving third-party websites or services.

We are not responsible for the privacy practices of independent third parties that we do not control.

Customers should review the privacy policies of third-party services before providing personal information directly to them.

24. Social Media and External Platforms

If you interact with Formcloth through a social platform or another third-party service, that platform may collect and process information under its own privacy policy.

Information shared publicly through social platforms may be visible to others.

25. Fraud Prevention

We may use information to identify and prevent:

Fraudulent payments
Account abuse
Unauthorized transactions
Suspicious order activity
Website attacks
Other security threats

Fraud prevention may involve automated tools, service providers, or manual review.

26. Automated Processing

We may use automated systems for limited operational purposes such as:

Fraud detection
Payment verification
Security monitoring
Website analytics
Spam prevention

Where applicable law provides specific rights regarding automated decision-making that produces legal or similarly significant effects, those rights will be respected.

27. Returns and Refund Data

When a customer requests a return or refund, we may process:

Order information
Customer contact information
Product information
Return reason
Product photographs
Shipping label information
Return tracking
Refund status

This information may be retained as reasonably necessary to process the request, prevent fraud, maintain records, and resolve disputes.

28. Shipping Data

To fulfill an order, we may provide necessary delivery information to USPS, UPS, FedEx, or another service provider involved in delivery.

The shipping carrier may process the information under its own privacy practices and legal obligations.

29. Changes to This Privacy Policy

We may update this Privacy Policy when reasonably necessary to reflect changes in:

Our website
Our services
Data practices
Technology
Legal requirements
Business operations

When we make changes, we will update the Last Updated date displayed at the top of this policy.

Material changes may be communicated through the website or another appropriate method where required by applicable law.

30. Related Policies

This Privacy Policy should be read together with other policies published on formcloth.com, including:

Terms of Service
Shipping Policy
Return & Refund Policy
Cookie Policy
Payment Policy
Order Cancellation & Change Policy

31. Contact Us

If you have questions about this Privacy Policy, your personal information, cookies, privacy choices, or a privacy request, contact: